I'm a Conceptual Creative Director with an art/design background and a copy bent. Over the last 12 years I’ve worked on everything from product launches, 360 campaigns, and OOH, to .com, social, TVCs, and content series’. I have extensive experience in the sport/fitness industries, with additional background in CPG, pharma, and fintech. My expertise lies in bringing creative concepts to life from ideation to execution. I’m passionate about building and guiding teams towards innovative creative solutions in a way that fosters collaboration, learning and growth.